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NONAC12013
Have a website and social media but not getting the traction you expect?
This course is designed as an extension to the “Promotion for Small Business” course where you learn how to understand your target markets.
Once you understand who your target markets are and how they think, this course will help you put this knowledge into a strategic approach to connect and engage with them.
Have you heard of the following; SEO, SEM, PPC, Blog, Keyword, Google Ads, PageRank, Backlink, EDM, Boosted Post, SnapAds or even Hashtag? Do you really know what these mean? More importantly would you like to learn why and how these tools help to build a better online presence for your business? Each of the sessions in this program aim at demystifying and providing some basic practical experience in the complex world of online promotion.
We will finish off discussing the basics of social media for business and how this can be used to support your overall marketing strategy.
As this program is designed for both business owners and those in a position of building brand awareness it is also recommended as a professional development course.
This short course is non-accredited therefore is not registered with the National Training Register.
Statement of Participation
No matter what your circumstances, TAFE Queensland has a payment option to suit you. If you are unsure of what’s right for you, get in touch. We’re here to help.
If you have difficulty paying for the full cost of a course upfront, you may be eligible for a payment plan.
Learn moreThis may be the full fee for the course, or the student contribution amount if you are eligible for a subsidy or concession.
Learn moreThere are no formal entry requirements for this course.
This is a beginner course only.
If you have already used Facebook to manage and undertake campaigns or already understand how to use Google Ads or Adwords, this course may not meet your needs.
Classroom delivery
Mixed mode delivery
You will need:
If you want to go on to further study at university, TAFE Queensland has a pathway option to get you there. In many cases, completing one of our diplomas may give you a full year of credit towards a degree with one of our partner universities.
Learn more about University Pathways
If you're ready to get started, simply hit the Apply Now button on your preferred course information page and get your application underway online.
All information was accurate at time of publication, however TAFE policies, tuition fees and course content is subject to change without notice. Course commencement is dependent on sufficient enrolment numbers. Timetable information is subject to change prior to commencement and/or during the duration of your course.