At a glance
Enhance your company profile and help your business reach its audience using LinkedIn.
COURSE OUTCOME
Statement of Participation
Course overview
LinkedIn is a social network that focuses on professional networking and career development, and is a platform often used by businesses for promotion.
This micro-credential offers an introduction to the basic concepts of understanding the “marketing mix” and how that relates to you.
We will be focusing on understanding who your target markets are, how they think and how this affects your approach. We will then look at the how this applies within LinkedIn, how this platform can be used as a way to generate leads, drive website traffic, and build brand awareness.
Micro-credentials are short, bite-sized courses focused on industry-specific skills. Developed with industry in mind, they allow busy professionals to keep their skills up to date with the latest trends and technologies in their industry.
When you successfully complete a micro-credential course, you'll receive a digital badge that you can display on your online portfolio and resume. Stand out to potential employers with an industry-recognised qualification that's highly valued within today's professional landscape.
Ways to study
Enjoy the freedom and flexibility of choosing when and where you study. Direct your own learning with all your study materials online, allowing you to manage your own workload and fit your studies around your lifestyle. Access your learning space 24 hours a day, seven days a week and be supported by high-quality educators who are devoted to your outcomes. Learn more
What you need to know about studying online
Intake
You will be able to access your learning materials from the first day of the study period. You must be enrolled to be able to access your learning materials. You will be expected to undertake additional self-directed study in order to complete the course requirements.
University pathways
If you want to go on to further study at university, TAFE Queensland has a pathway option to get you there. In many cases, completing one of our diplomas may give you a full year of credit towards a degree with one of our partner universities.
Learn more about university pathways
Payment options
No matter what your circumstances, TAFE Queensland has a payment option to suit you. If you are unsure of what's right for you, get in touch. We're here to help.
Upfront payment
This may be the full fee for the course, or the student contribution amount if you are eligible for a subsidy or concession.
Payment plan
If you have difficulty paying for the full cost of a course upfront, you may be eligible for a payment plan.
Important Information
Entry requirements
There are no formal entry requirements for this course.
Selection criteria
You will need to be a Queensland resident; aged 15 years or over who is no longer at school; is an Australian or New Zealand citizen or Australian permanent resident (including humanitarian entrants), or a temporary resident with the necessary visa and work permits on the pathway to permanent residency, and does not work for TAFE or any other Federal, State or Local government agency.
Resources required
In order to successfully complete your online studies via Zoom, you will require:
- a personal computer or laptop to participate actively in the course. The computer must have speakers, a microphone and internet access (webcam optional);
- a quiet and ergonomically correct work area to participate active in the course with little or no distractions; and
- a pen and paper for taking notes.
You will receive by email a Zoom meeting link in the days leading up to your first lesson (this will not be provided at enrolment).
Please note that you do not need a Zoom app or licence to attend the lessons, you can join using the URL (web link) the teacher provides you, if you prefer.
Assessment Methods
Skill and knowledge assessments are an essential step in progressing through your course. You may be assessed in a number of ways while you are studying at TAFE Queensland, including observation, written assessment, questioning, portfolios, work samples, third-party feedback, and through recognition of prior learning. Read more about assessment methods.
Disclaimer
All information was accurate at time of publication, however TAFE policies, tuition fees and course content is subject to change without notice. Course commencement is dependent on sufficient enrolment numbers. Timetable information is subject to change prior to commencement and/or during the duration of your course.
How to apply
Recognition of Prior Learning (RPL) and credit transfers
Fast track your way to a formal qualification by earning credit for the things you already know. Getting recognition for the skills you've gained from the workplace or previous learning means less study time for you, and getting the paper to prove you're qualified a whole lot sooner. We can assess your skills, directly apply credits from previous successful study, and give you advanced standing in your course.
Get started with TAFE Queensland
If you have read and understood the student rules, refund policy, understand your fees and payment options, have a Unique Student Identifier (USI) and checked you meet the entry requirements and selection criteria for this course, you're ready to get started.
University pathways
If you want to go on to further study at university, TAFE Queensland has a pathway option to get you there. In many cases, completing one of our diplomas may give you a full year of credit towards a degree with one of our partner universities.
Learn more about university pathways 