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NONAC10148
This short course focuses on establishing business knowledge fundamentals, financial practices, performance & release strategies, and marketing for artists and bands. The takeaways presented in this short course are aimed at emerging musicians at a local level to carry forward into the rest of their music careers.
This is the total course fee. Read more about student loans and payment plans.
Contemporary music careers are made and elevated through effective, structured business practice. This short course focuses on targeted and practical outcomes for emerging original/covers artists in a range of topics frequently gatekept within the music industry. A range of practical guides strategic planning, financial budgeting, and other documents will be provided as useable takeaways.
This short course aimed at emerging acts starting out their career, as well as currently gigging or burgeoning touring artists. You can expect to hear insights about career progression, milestones, and important career business decisions from an experienced musician, internationally touring, with booking agencies and record label representation.
Topics
Music Industry Ecosystem
Understanding key roles in the recording industry across the globe; localising the live music industry; and exploring music networks; positioning yourself as a diverse and multi-skilled musician, developing industry and ensemble recording/performance analysis mindsets.
Business Operation & Infrastructure
Identifying uses, and creation methods, for mailing lists, websites; project management for soloists and groups, delegating roles and responsibilities; communication skills and industry terminology; building teams and identifying good business partners; implementing business structures and partnership agreements; using DSP and social media statistics to benefit your music business.
Marketing & Branding Foundations
Pointing your marketing compass toward appropriate associations and establishing an honest artistic ethos; analysing visual media for promotion in the form of logos, press photos, music videos; writing press releases, artist biographies, where do you go to find networks, digital advertising through social media.
Finance and Revenue Streams
Economic sustainability, recording budgets, live/touring budgets, grants, entertainment bookkeeping, invoicing/expensing, pricing yourself, how much you can expect to make, building a merchandise repertoire sustainably, distributing and calculating royalty payments for physical/digital sales,
Strategising Live, Writing, and Recording
Maintaining and retaining audiences, promoting authentically; self-care and career sustainability, cycles of live and recording and writing; establishing, adapting, and finishing plans; outlining steps for a music release.
Statement of Participation
You'll learn face to face with a teacher in a classroom or simulated workplace environment. You may access learning materials through our online learning management system Connect. Learn more
View comparison chart
| CAMPUS | STUDY MODE | START DATE | DURATION | WORKLOAD | WHAT YOU'LL PAY |
|---|---|---|---|---|---|
|
South Bank
|
On Campus
|
15 Oct 2026
|
5 weeks
|
Part time 1 x 1.5 hour afternoon class per week
|
|
South BankOn Campus
START DATE
The date the course starts. Apply early as intakes fill up quickly.
15 Oct 2026
DURATION
The total length of time it takes to complete the course.
5 weeks
Workload
The average amount of time students will need to allocate to study each week.
Part time 1 x 1.5 hour afternoon class per week
WHAT YOU'LL PAY
Class format
Some courses include classes at scheduled times while others can be completed in your own time.
Teacher-led, Scheduled
VIRTUAL CLASS
Scheduled online classes using video conferencing software (such as Zoom).
No
ASSESSMENT
The primary location assessments will take place. Some courses also require vocational placement.
On-Campus
TEACHER COMMS
The different ways you can contact your teacher throughout the course.
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No matter what your circumstances, TAFE Queensland has a payment option to suit you. If you are unsure of what’s right for you, get in touch. We’re here to help.
If you have difficulty paying for the full cost of a course upfront, you may be eligible for a payment plan.
Learn moreThis may be the full fee for the course, or the student contribution amount if you are eligible for a subsidy or concession.
Learn moreIf you're ready to get started, simply hit the Apply Now button on your preferred course information page and get your application underway online.
All information was accurate at time of publication, however TAFE policies, tuition fees, available subsidies, and course content is subject to change without notice. Course commencement is dependent on sufficient enrolment numbers. Timetable information is subject to change prior to commencement and/or during the duration of your course.
